VireUp Blog

This week, we’re seeing signs of real progress. The UK’s National Hiring Taskforce is putting structure, fairness, and responsibility back on the agenda. Deepfake interviews are pushing hiring systems to their limit. And LinkedIn’s latest AI assistant shows how fast the tools are evolving. VireUp is proud to be part of the shift, not just watching it happen but helping shape how it unfolds. ## VireUp Sponsors the UK’s National Hiring Taskforce: What This Really Means  Hiring in the UK is about to be rethought from the ground up. On May 16, a Parliamentary session will bring together some of the most influential names in HR and AI to launch the UK Hiring Taskforce. Its aim is bold but clear: Make hiring faster, fairer, and safer. Led by the Better Hiring Institute and supported by policy leaders like Viscount Camrose and the Shadow AI Minister, the Taskforce includes KPMG, John Lewis, Tesco, BBC, and the US Embassy among its early backers. VireUp is proud to be one of the sponsors. Not just because of the company we’re in but because this initiative is asking the right questions. How do we build hiring systems that can keep up with modern work? What does fairness mean when AI is in the loop? And how do we create structures that support better decisions at scale? This is the kind of change that doesn’t come from press releases or flashy tools. It comes from doing the hard work of building something better together. [News Source](https://www.linkedin.com/posts/keithrosser1_hiring-humanresources-careers-activity-7317460119808606209-6P1K?utm_source=share&utm_medium=member_desktop&rcm=ACoAAA7P0AwBH-tQRLo1AUgra08btgUFNWY4nfc) ## Deepfake Interviews Are Turning Hiring into a Dystopian Mess  According to Fortune, hiring managers have started facing candidates who don’t actually exist. Yes, you have read it right. With AI-generated video and voice tools, some applicants are showing up to interviews using entirely constructed identities. The person on camera isn’t the person on the CV. And sometimes, there’s no person behind the CV at all. At first, it sounds like a one-off scam. But these tactics are spreading through outsourced job markets, remote-first companies, and contract-based roles. The warning signs are subtle: delays before responses, lip sync just slightly off, and a voice that doesn’t glitch but doesn’t quite match either. What’s unsettling isn’t just the technology but how fragile most hiring setups still are. Interviews that rely on presence and confidence as proxies for skill are easy to trick. There’s no single fix. However, structured, skill-based interviews at least give companies something to measure beyond the performance. Otherwise, we’re not evaluating candidates. We’re just reacting to rehearsed outputs in a world where anyone can look the part. And that’s how hiring slowly turns into something dystopian without anyone noticing. [News Source](https://fortune.com/2025/04/11/job-applicants-deepfake-ai-imposters-how-to-bust-imposters-hiring-managers-hr-leaders/) ## LinkedIn’s AI Hiring Assistant Is Here. But Let’s Not Call It a Strategy Yet  LinkedIn just introduced a new AI-powered hiring assistant. It’s designed to handle the repetitive stuff: writing job descriptions, sourcing profiles, drafting outreach messages, and even booking interviews. In theory, it gives recruiters more space to focus on people instead of admin. Companies like Siemens and Robert Walters are already using it. Early numbers suggest improved candidate response rates and faster outreach. It’s efficient. And it makes sense. But here’s the part worth watching. LinkedIn has access to something most tools don’t: the behavior, intent, and movement of almost every working professional in the world. If they get this right, the product won’t just make hiring easier. It might change what hiring looks like altogether. That doesn’t mean we’re there yet. Finding talent is easier now. Understanding fit is not. And no assistant, no matter how smart, replaces the questions that actually reveal whether someone’s right for the role. Efficiency is step one. Good judgment still matters. [News Source](https://brandonhall.com/linkedins-talent-solution-ai-powered-hiring-assistant-transforms-recruitment/)